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Adding a Group

Devices can be associated with one or more groups. Each group has a unique id and a name.

You can use groups for account-based marketing, where you associate a device to a company name (provided by Clearbit, for example).

Below is an example of how you can add a device to a group.

html
<script>
  window.snowplow("trackPageView");
</script>
html
<script>
  var context = [
    {
      schema: "iglu:com.snowcatcloud.iceberg/group/jsonschema/1-0-0",
      data: {
        id: "unique-group-id",
        name: "Group Name",
      },
    },
  ];

  window.snowplow("trackPageView", null, context);
</script>
html
<script>
  var context = [
    {
      schema: "iglu:com.snowcatcloud.iceberg/group/jsonschema/1-0-0",
      data: {
        id: "unique-group-id",
        name: "Group Name",
      },
    },
  ];

  window.snowplow("trackPageView", { context });
</script>